Brilliant Budget Beauty: I Heart NYC


For the beauty post this week, I’m focusing on a brilliant budget range I’ve only just discovered: NYC. I’d been hearing about this on the beauty grape vine for a good while and finally managed to get my hands on a few bits and pieces to try for myself.

I’ve been really impressed with the more budget friendly makeup ranges of late. From Revlon with its fantastic foundation and brilliant lip butters, to the gorgeous lipsticks from Kate Moss and Bourjois and my most recent CC Cream conversion by Max Factor; these products pack just as powerful a punch as their high end, expensive brand competitors and should not be overlooked.

The NYC range is as budget friendly as you’re going to get: the new Expert Last lipstick’s are a steal at €2.50 each, Smooth Skin Pressed Face Powder is €3.50, mascara ranges from €2.50 to €3.50 (I bought City Curls) and Kohl Eyeliner Pencil is a mere €1.99.I couldn’t believe how cheap the products where! The big question was: did they actually work? I bought all of the products mentioned above and the one I was most impressed with was their lipsticks.


I bought three shades: a red – shade 402 Red Flame, A dark pink – shade 404 Air Kiss and a plum colour: shade 443 Purple Crush and loved how each of them looked on, and most importantly stayed put. I got at least five hours without having to re-apply a top coat and though they dried my lips out a teeny bit, I simply applied a small bit of clear lip balm to my lips before wearing them and my problem was solved. They are very pigmented so the colour comes up very well once on  and there’s a great range of colours available so lipstick lovers will be very happy indeed. (Just be careful, the lipsticks don’t have a push up mechanism, so it’s easy to take the top off them if care isn’t taken!).


The compact powder and curling mascara were also very good; the powder was great for taking away my oily t-zone (though my Dita Von Teese powder still wins hands down in this regard), and the mascara gave extra length and a good curl to my lashes without any clumping or dryness.


The product I wouldn’t buy again was the eyeliner. It was only €1.99 for a 7 inch pencil in white, but the pencil itself was very harsh, you have to press down really hard on the eyes (not a good thing as mine are very sensitive) and the colour didn’t show up at all.  So steer clear of this one!

All in all I was thoroughly impressed with the NYC range. If you’re a looking for a winning budget friendly range, this is one of ‘em! NYC is available at a Penny’s near you.

Have you tried products from the range? Would you be keen to give any of these a whirl? Tell all in the comments section!


  1. I love NYC want to try this powder now!

  2. Jennifer says:

    I love this range, and the powder is super! Still can’t believe how cheap the products are!

  3. The only NYC product I have is the Sunny Bronzer which is brilliant. I might have to start looking into their other products now that I know they are worth it.

  4. Jennifer says:

    I reckon you’ll love them Amanda, I’ve been so impressed with the products!!